How Bulk Custom Apparel Pricing Actually Works
- Jake Hobbs
- Jul 4
- 1 min read
The Part Nobody Explains
If you've ever gotten a custom apparel quote, you've watched the price per piece drop as quantity climbs — and maybe wondered why. It's not a gimmick. Here's the honest version.
Setup Cost Is the Driver
Most of the cost in a custom order isn't the shirt or the cap — it's the setup. Building the artwork, dialing in the leather patch placement, prepping screens for printing. That work costs roughly the same whether you're making ten pieces or a hundred. Spread it across ten and each piece carries a big share of it. Spread it across a hundred and that share shrinks to almost nothing.
What's in the Pack
100 genuine leather patch Richardson 112 caps — your logo, stitched in leather
100 screen-printed Gildan DryBlend tees — bold print, no setup fee
Free logo and patch setup · Add hoodies or long-sleeves at pack rate
The Value
Bundle price: $2,700 — about $27 per person. That's our lowest per-head price. À la carte runs $4,200. You save $1,500 — 36% off. If you need printed hoodies or long-sleeves added to the run, we'll fold them in at the same pack rate.
Family-owned in Temple, Georgia, outfitting whole companies across West Georgia. hobbspeak.com · 770-796-4770
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